Nike: SwooshBook - Key Art + Site Design
SwooshBook was a concept for a content aggregation site. The entry point was simple - by answering 4 questions (age, gender, favorite player, favorite sport) users could be served a personalized selection of content from around the Nike universe. Once up and running, users would have the option to add more criteria to the mix thereby increasing the variety of content.
SPLASH SCREEN
LOGIN Screen
PERSONALIZED NEWS FEED 1
PERSONALIZED NEWS FEED 2
ARTICLE Page
SHOPPING PHOTO GALLERY
ADD TOPICS