Procore: Various Projects

Procore is the construction industry’s leading software platform for end-to-end project management. Over three years as an Art Director and ACD on the brand team, I developed concepts and visuals, directed shoots, and led a small team of designers and writers. I contributed to all consumer-facing campaigns and helped shape the visual identity of Groundbreak, Procore’s flagship user conference. Shown here is a small sample of the work.

Vis ID Concept for Groundbreak 24

 

Procore Groundbreak 2023

Conference Key Art Style

 

Procore Brand Campaign 2022

 

Vehicle wraps for Employee Fleet : Key art

 

E-Book Key Art

Procore Community: Site Hero Key Art

 

Groundbreak (Procore User Conference) Keynote Kickoff Video

 

Explainer video for Procore’s Pre-Construction solution.

This was 1 in a series of 6 videos explaining each of the platform’s solution categories.